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What's Really CRM!
Ask the Experts
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Experts Archive
CRM investment is wasted if the intelligence it delivers fails to influence despatched communications. How can businesses ensure that money spent on CRM analytics actually begins to benefit the messages that are delivered to customers and prospects?
David Jefferies, Marketing Director, Pitney Bowes
How can targeted loyalty programs help you ride out a slowing economy?
Andy Wood, MD, GI Insight
How do the data security requirements for credit card transactions affect my contact center operations?
John P. Joseph, VP Corporate Marketing, Envox Worldwide
CRM relies on trust between business and customer. Consumers are constantly asked for personal information from a wide range of organisations, but who are the industries most trusted by UK citizens to safeguard this data? And which sectors must work harder to earn this trust?
David Jefferies, Marketing Director, Pitney Bowes
How can I reduce the risk of a security breach when a customer calls?
John P. Joseph, VP Corporate Marketing, Envox Worldwide
Customer Relationship Management (CRM) Today Customer Relationship Management (CRM) Today
Name: Andy Wood
Title: Managing Director
Company: TotalDM

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Name: Ashwin Iyer
Title: Analyst at CRM Growth Opportunities Service Group
Company: Frost & Sullivan

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Name: Scott Walters
Title: Global Offer Leader
Company: Capgemini

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Name: Art Schoeller
Title: Senior Analyst, Customer Relationship Strategies Advisory Service
Company: Yankee Group

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Name: S.V. Purushothaman
Title: Industry Analyst
Company: Frost & Sullivan

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Name: Sheryl Kingstone
Title: Program Manager, CRM Strategies Advisory Service
Company: The Yankee Group

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Name: Jacqueline Morgan
Title: Senior Manager, Public Services CRM group
Company: BearingPoint, Inc.

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Name: Bo Lykkegaard
Title: Senior Research Analyst, European Software Group
Company: IDC

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Name: Joe Kulak
Title: MD, Financial Services CRM Solutions & Contact Center Global Leader
Company: BearingPoint, Inc.

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Name: Bill Clough
Title: Research Director
Company: IDC

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Name: Laura Preslan
Title: Research Director
Company: AMR Research, Inc.

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Name: Thomas J. R. Emmerich
Title: Vice President of Sales Operations and Spokesman of the Board
Company: SAS Institute EMEA

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Name: Kevin Scott
Title: Senior Research Analyst, Customer Management Service
Company: AMR Research, Inc.

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